FOR IMMEDIATE RELEASE
BROWN JORDAN ANNOUNCES STRATEGIC LICENSING PARTNERSHIP WITH CT ACQUISITIONS
Brown Jordan® Outdoor Kitchen Collection will combine unmatched style, unrivaled quality and functionality providing enhanced outdoor living solutions for homeowners, designers and builders.
El Monte, Ca. (April 2012) — Brown Jordan, the leading brand in outdoor leisure furnishings, announced that it has entered into a licensing agreement with Wallingford, CT.-based CT Acquisitions., to develop and market a collection of high quality and stylish outdoor kitchens. The Brown Jordan® Outdoor Kitchen collection will include a breadth of exclusive cabinetry designs and styles to meet the needs of today’s consumers, architects, designers, and builders who seek Outdoor Kitchens that can uniquely fit the décor, style and personal tastes for an outdoor living environment. CT Acquisitions, maker of Danver Stainless Steel Cabinetry, will develop Brown Jordan’s first-ever designer line of custom outdoor kitchens.
“CT Acquisitions is a pioneer in the industry of outdoor kitchens and has been pushing the market development over the past decade. They have a proven track record of high quality and innovation and by offering the most extensive selection of outdoor kitchen cabinetry and related equipment in the industry, the Brown Jordan collection will reflect the outdoor leisure and entertaining heritage of our brand,”, said Chris Carmicle, President of Brown Jordan.
CT Acquisitions flagship offering is stainless steel cabinetry which continues to grow in popularity as homeowners demand, and designers create, robust outdoor living spaces with functional kitchens. Outdoor kitchen owners are looking for more than quality appliances that fit into standard designs. They are seeking elegant outdoor kitchen solutions with adaptable cabinetry layouts that represent high-quality and premium design without the high price tag for maintenance and repair. The Brown Jordan collection will offer the durability of stainless steel combined with the style of various customized wood grain patterns, designer paint colors and subtle textures that are virtually maintenance free.
“We are excited to offer discerning trade customers a toolkit with which to build value into their designs helping them express their vision and creativity for consumer’s outdoor living environment,” said Mitch Slater, president of Danver. “As the industry leader, we feel confident that Brown Jordan can accelerate the overall consumer, designer, and architect community awareness and penetration of this category – and we’re excited to provide both new and existing channel partners with a functional and profitable outdoor kitchen collection that emphasizes great style and creative choice. The Brown Jordan name is synonymous with outdoor entertainment and leisure and we’re proud to partner with them to launch a new, innovative product line. ”
“Brown Jordan and CT Acquisitions are both proven leaders in the outdoor living industry, and we share a commitment to superior design and high quality products,” said Mitch Slater. “We’re confident that this will be a strategic opportunity to lead a rapidly growing product category and launch an outdoor kitchen collection that is relevant to the needs of the market place.”
Brown Jordan Outdoor Kitchens will debut at HD Expo 2012 in May in Las Vegas. The collection will be available to the trade at select Dealers and Brown Jordan Showrooms and via consumer retail at specialty outdoor and other dealers in 2012.
About Brown Jordan
Since 1945, Brown Jordan has designed iconic leisure furnishings that defined and transformed an industry. Established by Robert Brown and Hubert Jordan in Pasadena, California, Brown Jordan was the first company to create furniture for full-time outdoor use. The first of these innovative designs, constructed of tubular aluminum and vinyl lace, was fittingly called “Leisure” and marked the birthplace of outdoor furniture.
Brown Jordan furniture is designed to complement your leisure lifestyle. The Brown Jordan portfolio features more than 30 collections in a range of design styles and material. Distinctive silhouettes are hand- and machine-crafted into high quality furnishings that enhance traditional, transitional, and contemporary environments. Our collections are appropriate for residential and contract environments, both indoors and out. Known for producing stylish, award-winning designs, we have built a reputation on more than 60 years as the industry leader in innovation and design integrity.
Corporate offices are located at 9860 Gidley Street, El Monte, California 91731. Find inspiration at www.brownjordan.com.
About CT Acquisitions
Headquartered in Wallingford, Conn., CT Acquisitions is the leading provider of stainless steel outdoor kitchens, cabinetry and amenities for outdoor living including ventilation hoods, kitchen carts, US made stainless steel gas grills, refrigerators, ice makers, pizza ovens, ceramic smoker/grills, and outdoor bartending centers…all designed to maximize enjoyable outdoor entertainment. www.danver.com
BROWN JORDAN is a trademark of Brown Jordan International, Inc. and is used under license to CT Acquisitions, LLC.
Contact: Stephen Elton, Chief Brand Officer
Media Contact: Laura Roman